Every Business has a Sweet Spot

Does it ever feel like you just can't seem to find the balance you are looking for in your business? Spoiler alert, there's no such thing as balance - especially not in business.

There's no balance because there's no scale. And if there's no scale, how do you build a business that makes you want to get out of bed in the morning?

You find your business' Sweet Spot. This is the unique combination of what works for you, your team, and your clients. Each of these groups of humans have different needs and desires. The magic of the Sweet Spot is figuring out what those needs and desires are and integrating them together. 

The ability to find the Sweet Spot is rooted in Structure & Flow. Structure being the level of support desired to hold a specific container. Structure generally looks like systems, processes, reminders, or whatever is needed to get something done. Flow is the energy that moves within the Structure. Flow is the creative, the feeling of bliss, the space where you forgot that time exists and simply do a thing. Each human has their own blend of how much Structure they need in order to be in their Flow. 

Our Founder

Hi 👋 I’m Amber. I’m an Intuitive Business Coach.

I believe that sometimes rebelling is the most practical thing you can do for your life and your business. I work with leaders who desire to do things differently. Together we will recalibrate your definition of success to create a business that aligns systems with humans. My mission is to transform the old boring "business standards" into "human-first approaches". This allows us to create safer team relationships and allow people to show up as their whole, unique selves inside our businesses.

I’m proud to hold certifications in both trauma-informed practices and Sourced leadership. I’m also certified in many levels of business operations and have business psychology degrees. This really means that I am skilled in the practical and people sides of business. I make a natural bridge to help translate between people and process. Spoiler: we need both people and process to make a business work well and grow.


Have a desire to discover your business'

Sweet Spot? 

Dare to Create a Business You Love